OUR CLIENTS & PARTNERS

Who we work with

We work with leaders in complex B2B and B2C sectors, alongside technology partners, delivery teams and private equity. We connect strategy, systems and execution to turn digital ambition into measurable commercial performance.

WHO WE’RE BUILT FOR

Outcomes not theory

We work with leaders who want outcomes, not theory.

Businesses with specialist products, operational or system complexity, and the ambition to make digital commercially meaningful.

If digital transformation feels harder than it should, you’re probably talking to the right people.

Sectors

  • Builders' merchants


    We partner with building materials merchants focused on trade-led growth and operational efficiency.

  • Home and garden


    We support home and garden retailers and suppliers operating across B2C and trade.

  • Specialist retail


    We partner with businesses such as floor and wall covering operating in highly complex measurement-driven models.

  • Construction supply


    Construction supply and manufacturing businesses operating in complex trade environments.

OUTCOMES NOT THEORY

Agencies & tech partners

We work closely with agencies and technology partners who value clear roles, strong collaboration, and delivery that actually sticks.

Our role is to bring commercial clarity, sector expertise and hands-on leadership into programmes that need it. We help align clients, partners and delivery teams around the right decisions, priorities, and outcomes.

  • For agencies, we provide strategic cover, client-side leadership and decision support.

  • For technology partners, we help shape requirements, de-risk delivery and ensure platforms are implemented in ways that work for the business.

We’re at our best when we’re complementing great partners, not competing with them.

PARTNER WITH US

UNRIVALLED SECTOR KNOWLEDGE

Private equity

We work with private equity firms and leadership teams who need digital transformation to unlock value, not add noise.

Complex products. Layered systems. Operational pressure.

We provide hands-on leadership, clear decisions and execution discipline to deliver measurable commercial outcomes.

In trade and distribution assets, digital assumptions frequently misalign with operational reality. We help PE firms surface risk and unlock working capital and margin improvement early.