Our roots are in some of the most challenging eCommerce environments in the UK.
Builders’ merchants.
Construction supply.
Specialist retail.
Complex B2B.
We understand.
We know what actually works when products are heavy, pricing is complex, fulfilment is hard and digital trust has to be earned internally.
This experience underpins everything we do.
The challenges we see repeatedly.
Businesses know digital matters, but struggle to move forward with confidence.
Strategies look good on paper but stall in reality.
Platforms get built without organisational buy-in.
Technology decisions are made before the commercial model is clear.
Online revenue grows, but not profitably or sustainably.
The gap is rarely effort.
It is alignment, ownership and execution.
The team.
Kyle Leivers
Co-Founder
Brings a logical, commercial and highly practical approach to solving complex operational and digital challenges.
With deep experience across technology, operations and strategy, Kyle is known for getting to the root cause of problems quickly and translating insight into actionable, commercially sound solutions. He combines a strong understanding of technology with an appreciation for the critical role of people and process in delivering lasting change.
Co-founder
John Godwin
Specialises in helping organisations simplify complexity, align stakeholders and accelerate digital transformation.
With transformative leadership roles at Travis Perkins, Vodafone and SSE, John brings deep experience in shaping digital strategy, embedding agile ways of working and driving test-and-learn delivery. Known for his clear communication and collaborative approach, he facilitates high-impact workshops, creates shared direction and enables teams to move with confidence and momentum.